THE CORRECT
BEAUTY ROUTINE

• must not leave occlusive residues
• must respect skin transpiration
• must facilitate the absorption of the active ingredients contained in cosmeceuticals

Correct facial cleansing involves on the one hand respecting the physiological conditions of the skin, on the other an effective action to remove any occlusive residue of make-up, smog and dead cells. It is often thought that cleansing is reserved only for those who use make-up during the day, but even in the absence of make-up it is essential to remove impurities from the face caused by pollutants and atmospheric agents.

In fact, today we live immersed in an air full of polluting particles, chemicals and smog; therefore correct cleansing is the basis of the beauty and health of the skin. Inappropriate cleansing can damage the hydrolipidic film, i.e. the thin film made up of water and sebum that acts as a protective barrier for the skin,

with the consequent effect of dry skin and insufficient hydration. The use of the wrong product containing silicones, petrolatum, parabens, dyes and perfumes leaves occlusive residues on the skin which prevent skin transpiration and consequently prevent the passage of the active ingredients.

Before applying anti-aging cosmeceuticals, the skin must therefore be perfectly clean to allow their absorption and make them effective. From a dermatological point of view, therefore, cleansing is no longer just a simple cleaning action but increasingly a care action for the well-being of one's skin.

For many years, dermatology has established that cleansing must necessarily respect the hydrolipidic film. Milk and tonic, which respectively clean, leaving residues for the former, and unconditionally degreasing the latter, have had their day.

Cleansing should take place using latest generation surfactants. When choosing the detergent, the age of the subject must always be taken into account, paying particular attention to pediatric age, pregnancy, mature skin and the specific needs of each skin type (seborrheic, dry, sensitive, acneic skin, etc.) .

The prevention of skin aging and its healthy maintenance start with targeted and constant care over time. Where can I find the active ingredients for my skin?

Thanks to their molecular composition, the serums easily penetrate and reach the dermis. Serums have now become part of our daily habits, they serve to prevent and fight the signs of aging, smooth the skin, brighten the complexion, lighten skin blemishes and correct imperfections.

The facial serum is a product with a generally liquid or viscous texture, a shock treatment which to be defined as such must contain a high concentration of active ingredients and carry out a targeted action depending on the type of skin and its needs. Serums generally take a few seconds to absorb and a minimal amount is needed due to their high concentration.

It is important not to neglect the neck and décolleté, which are also subject to skin aging: a few slow and decisive movements will be enough

In fact, a gel can be obtained simply by using water and gelling agent. The serum, on the other hand, is an intensive product designed to provide our skin with high concentrations of active ingredients, and is characterized by a texture that penetrates deeply and allows it to act on the specific needs of the skin.

In normal cosmetic creams few active ingredients are often used, Dr. Pittoni with the SurgicTouch line has revolutionized the way of conceiving and formulating a cosmeceutical cream.

In fact, he has included multiple active ingredients of medical-aesthetic inspiration in a single cream, using them at high concentrations. The application of the cream is therefore the conclusion of a fundamental home process for maintaining healthy and young skin.

After the serum, to complete the Beauty Routine, the treatment ends with the application of the cream.

The third and final step of the perfect Beauty Routine consists in the application of a specific cream, chosen based on the needs of the skin, the area to be treated, the age and the season.

Face cream is essential for daily skin care. There are different types and they can be classified by their main actions (anti-aging, anti-spot, hydrating, nourishing, etc). The most important thing is that the active ingredients chosen are highly concentrated and synergistic with each other.

It is essential to alternate cosmeceutical creams throughout the year in order to ensure that all the active ingredients necessary for perfect anti-aging skincare reach the dermis.